Conversion Rate Optimisation

Improving conversion rates at each point in your websites customer journey process can yield a dramatic overall increase in sales and/or enquiries conversion. Conventional Conversion Rate Optmisation involves comparing 1 or 2 elements against each other (known as A/B testing) over a period of time. At Thule Media we take Conversion Rate Optimisation (CRO) up a gear, we not only test A and B, we test C, D, E, F, G and so on. These results can sometimes be achieved very quickly - producing long lasting increases in sales. Thule Media have the expertise and can help you improve your website conversion rates which will lead to an increase in your profitability.

Why Thule Media?

Unlike most in the industry, our background is primarily based on programming, mathematics and statistical analysis. This means we have a systematic and mathematical approach when it comes to analysing traffic, audiences, customer journeys and call to action elements. We hypothesize, set out a strategy, test (using our own sophisticated technology) and then rebuild based on our results and findings. Please note that our Conversion Rate Optmisation methods go far beyond the typical A/B testing. We use a variation of statistical analysis methods including multivariate testing and taguchi testing.

CRO Services

Our design, programming, marketing, statistical and mathematical background means we have the experience, qualifications and technology to run Conversion Rate Optimisation projects of all sizes from single websites with 3 or 4 varying design elements to 10+ websites with 20+ varying design elements.

We currently provide Conversion Rate Optmisation services to clients in Lancashire, the North West, London and other areas of the UK. For more information about Thule Media or about our CRO (Conversion Rate Optmisation) services, simply gives us a quick phone call or fill in our contact form.

The potential benefits:

  • Valuable customer insights
  • Valuable industry knowledge
  • Improved customer experience
  • Improved usability
  • Improved bounce rates
  • Improved time spent on site
  • Increased number of conversions
  • Increased number of enquiries
  • Increased number of sales
  • Increased profits
  • Improved ROI

What we can offer:

  • Reverse goal funnels
  • Split testing via Adwords
  • Split testing via email
  • Split testing via site
  • Multivariate testing
  • Special offer trials
  • Identify market gaps
  • Identify behavioural patterns
  • Usability optimisation
  • Demand forecasting
  • Trend monitoring
  • ROI analysis of PPC, CPC, CPM, CPA, CPSA

Contact Us

Would you like more information about us? More information about our services?
Simply give us a quick phone call or fill in our contact form below and we will be in touch.

Please complete the form and click the send button when ready, emails will be answered promptly. Alternatively you can contact us via the phone number or email address listed below.

  • Thule Media Marketing
  • 01257 368114