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November 2021 Spam Update — November 3, 2021

03 November 2021Google

Google's November 2021 Spam Update is designed to combat spammy and low-quality content in search engine results. The update is focused on identifying and penalising websites that engage in manipulative practices, such as keyword stuffing, link schemes, and cloaking.One of the key areas of focus for the update is identifying ...

From Facebook to the Metaverse

01 November 2021Facebook

So… Last week Facebook changed its name to Meta or, rather Facebook the company did, a bit like Google becoming Alphabet as a company back in 2015 and this has raised so many comments from the industry albeit mostly negative or ridicule.First of all; the logo – which I actually ...

Energycare Group Website Launch

16 October 2021Company News

We are excited to announce the launch of the new Energycare website.The core mission of EnergyCare is to help homeowners and landlords reduce their fuel bills and carbon emissions with energy efficiency improvements made by the most beneficial and appropriate means, including new boilers, loft insulation and cavity wall insulation. Company ...

New Thule Media website LIVE

21 September 2021Company News

We are extremely excited to announce the launch of the new Thule Media website, the website has gone through a complete upgrade and we are please with the result.Let us know what you think. Watch this space for exciting updates.If you need help regarding website development, digital marketing, lead generation ...

Common SEO Mistakes To Avoid

14 September 2021Advice

Looking for help with your digital marketing and SEO campaign? Is your campaign not performing as desired? Need help? Common SEO Mistakes Find a selection of common SEO mistakes to avoid below:Not knowing your audience Not having an SEO plan or roadmap Lack of keyword targeting (i.e. not completing/applying keyword research) ...

Google to sunset Expanded Text Ads 2022

01 September 2021Google

This is seen as Google's way of pushing automation through their ad products. Beginning in July 2022, advertisers will no longer be able to create new ETAs or edit existing ETAs in Google Ads according to an announcement by Sylvanus Bent, Product Manager, Google Ads . “Your existing expanded text ads will ...

Google now limits one ClaimReview element per page

01 August 2021Google

Google has updated its technical guidelines for Fact Check structured data saying that a page must only have one ClaimReview element and that multiple fact checks per page is no longer allowed. Need help? Want to know more about successful digital marketing? Thule Media have been creating successful digital marketing campaigns and website ...

July 2021 Link Spam Update

28 July 2021Google

Google released the July 2021 Link Spam Update on July 28, 2021, which aims to further improve the search engine's ability to identify and penalise websites that engage in link spamming. Link spamming refers to the practice of artificially increasing the number of links pointing to a website in an ...

July 2021 Core Update — July 1, 2021

01 July 2021Google

Google's July 2021 Core Update was released on July 1, 2021, and is focused on improving the relevance and quality of search engine results. The update aims to provide users with more accurate and informative search results, with a focus on understanding the intent behind search queries.One of the key ...

Spam Updates — June 23, 2021

23 June 2021Google

On June 23, 2021, Google announced two new spam-fighting updates to its search algorithm. The first update targets spammy websites that use scraped content, keyword stuffing, and other black hat techniques to manipulate search engine rankings. The second update targets spammy behaviour by website owners, such as engaging in link ...

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