Supplier of Specialist IT Systems for Legal Services
Quill Pinpoint are a specialist software and outsourcing services provider to the legal industry, Quill Pinpoint offers an extensive range of secure, efficient, compliant, user-friendly solutions for legal accounts and practice management. Whether you’re looking to update your software, infrastructure or outsource to the experts, Quill Pinpoint can help you to significantly improve the way you work and comply with defined rules, regulations and legislation.
Brief & Idea
The brief (2011) was to redesign and develop a new website as well as implement a new SEO strategy on behalf of our client. The base requirements where to be appealing in design, optimised in terms of usability, optimised coding, SEO friendly and fit with the current branding and / or marketing material. It was also important that the new website also performs in terms of SEO and conversions.
The project was a HUGE SUCCESS in terms of increased search engine rankings, increased search engine traffic and increased conversions.
Result
The new website immediately delivered an improvement in rankings and organic traffic. The project involved website redevelopment, deployment of new content with onsite optimisation and offsite optimisation, the result: a 1400% increase in organic traffic.
This significant improvement led to a clear increase in web enquiries/conversions generated directly from the website.
